Subject:
Recently an initiative has been launched in order to contact inpatients' families to reassure them about the patient's health status. This consultation will be important to learn about audience feedback and improve communication channels between the medical staff and the families.
Details and goals:
This consultation aims to involve the targeted audience in the journey of developing the initiative launched by Al Fujairah Hospital, and to receive their suggestions, in addition to identifying their preferences in terms of communication channels.
Decisions expected as a result of this initiative:
Developing the initiative and improving communication channels with families.
Outcome
The results indicate that not all inpatients in the internal departments benefited from the initiative, as only 65.58% of the participants benefited from it
The results also indicate that 64% of the participants were contacted at appropriate times, while 36% of the participants were not contacted at an appropriate time for them
The results indicate that 65.13% of clients obtained sufficient information about the patient's condition, while 34.87% of them did not obtain sufficient information
The results indicate that 51% of participants prefer to be contacted by phone to check on the condition of their patients, while 23% of them prefer to be communicated through text messages
The overall satisfaction rate of the Tamni initiative reached 72%, according to the results received from a random sample of participants
Decisions
Continuing the initiative and promoting it as it has been well-received by a large number of customers, taking into account the implementation of the necessary improvement actions based on the analysis of the results, which are as :follows
Communicate with all inpatients to ensure getting the maximum benefit from the initiative
Ask if it is a good time to talk or shall we call you later according to your preferences
Ask if the information is sufficient or they need to book an in-person meeting with the doctor for more details
Use the phone as a preferred channel for communicating with patients' families to reassure them about their patients
Use various marketing methods, such as text messages and display screens distributed throughout the hospital, to promote the initiative and make them aware of it
Ensure the implementation of the initiative on all inpatients in the hospital's internal departments
Download outcome file